In Fall 2020, students in the Business Intelligence Group (BIG) worked with clients in the areas of facial recognition technology, digital healthcare, telemetry-based marketing automation, cybersecurity, and market entry strategy. Feedback from clients was extremely positive, commending the students' ability to execute in-depth research offering valuable business insights.
The iSchool is home to the Business Intelligence Group (BIG), a fast-paced, real-world learning opportunity for graduate students working in interdisciplinary teams to solve information and technology problems for international, national, and regional clients. Led by Associate Professor Yoo-Seong Song, who brings extensive experience as a consultant and an entrepreneur, this program offers a unique learning opportunity for students. Student consultants at BIG acquire and practice problem-solving skills critical to the success of today’s organizations. BIG's clients include multinational corporations, nonprofit organizations, and technology start-ups.