Business Information Group students speak at IIP Global Conference

Yoo-Seong Song
Yoo-Seong Song, Associate Professor

Several master’s students from the Applied Business Research course (590ABR) participated in the Innovation Immersion Program (IIP) Global Conference, which was held in May at Ulsan National Institute of Science and Technology in Ulsan, South Korea. These students represented the iSchool’s Business Information Group (BIG), a research group that simulates an information consultancy.

BIG was created by Associate Professor Yoo-Seong Song, an affiliated faculty member who teaches Applied Business Research in the iSchool. IIP is a global consultancy founded at Illinois that supports international technology companies, drawing on expertise of the University's students as well as from universities in Sweden, Israel, Singapore, Taiwan, and South Korea.

At the conference, BIG students gave a presentation titled, “A Knowledge Management Strategy for a Global Consulting Organization,” which was designed to educate IIP leaders on the importance of knowledge management and ways that BIG could manage IIP’s knowledge assets as a strategic partner.

“The presentation was comprehensive, convincing, and well-supported by research. They did a fantastic job,” said Song. Moving forward, BIG students will manage all intellectual capital produced by IIP’s student consultants.

“BIG students can now practice and experience how knowledge management should be implemented in a professional services setting. I believe that this collaboration will provide iSchool students who are interested in this topic with opportunities to manage the entire knowledge management cycle. In essence, it can serve as a working knowledge management laboratory for future BIG students,” said Song.

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